It was an exciting moment when Sephora first launched their 'Clean at Sephora' program last year, banning 13 toxic ingredients from products bearing their clean seal.
Just over a year later, Sephora is already refining what clean means to them by expanding their no-no list to 50 ingredients that all 'Clean at Sephora' products must be formulated without!
They've also made it much easier to find clean products with a curated 'Clean at Sephora' section on their website.
It's the most wonderful time of the year with jaw dropping deals on all the ĀTHR Beauty treats you'd love to find under the tree! With so much to choose from, we're here to help you decide, whether you're coveting lip treats, cream blush, shadows, desert oils, or the holiday sets that are sure to make your spirits bright.
It’s no secret that women of color have been seriously underrepresented in the clean beauty space for a long time. But the truth is, black women have been creating gorgeous products with clean, sustainably sourced natural ingredients far before clean was even a thing. So today, we’re spotlighting and spreading the word on some innovative, black-owned beauty brands to support today and everyday.
In our new face-half-covered life, why not kick up the shadow drama a notch, get creative and maybe a touch theatrical (even if it’s only seen by you)? Keep reading for 10 of our favorite Amethyst Crystal Gemstone Palette looks – our Amethyst-infused, deliciously regal, ode to the color purple.