#goodvibesbeauty - ĀTHR Beauty Blog

Almost every cosmetic product contains some sort of palm oil or palm oil derivative. To grow palm oil, growers burn down forests to clear the land. Animals lose their homes, developers aggressively seize land from indigenous groups, and the fires give off huge amounts of greenhouse gases, formaldehyde, cyanide, and small particles that cause serious health conditions and many deaths.

Today we’re chatting about what makes beauty products safe (as in bacteria-free) – in both the clean and conventional world.

Keep reading for:

• What is Clean Beauty and how did it start?
• But is clean beauty a scam?
• The safety of clean beauty (and all beauty)
• Why preservation & how it works
• True or false: conventional beauty is preserved well and clean beauty isn't
• The types of preservatives & how we preserve our products

Fair-Trade is finally starting to take root in beauty #itsabouttime! In today’s blog, we’ll chat about:

• What Is Fair-Trade and Why Does It Matter?
• Fair-Trade and Beauty Products
• Our Fair-Trade Ingredients + Why They Aren’t All Fair-Trade
• What Fair-Trade Means To Us
• How To Find Ethical Beauty Products

Here’s the thing: aging happens. Time passes and we all (and our skin) gets older. But as it does, it means another day, another year, another moment on this earth, experiencing the genuine gift that life is. And the opposite of aging? Not being here! So maybe we can just #celebrateanotherday and stop worrying so much about the natural passage of time.

What we don’t need to celebrate though is unnecessary, totally avoidable, premature aging of our skin. If we can have smooth, glowy, gorgeous skin longer, of course we will say 1000x yes! So, let’s chat about getting the glow by embracing the good and releasing the toxic.

This ingredient was first in the spotlight a few years ago when users of a popular mineral makeup line were having allergic reactions to their bismuth oxychloride-based products. It exploded on the internet and people started avoided any product containing this ingredient. So, what’s the deal? Is this ingredient safe? Can it cause allergic reactions?

You know those little cards at the crystal shop that tell you the meaning/benefits of each crystal? Do you ever wonder how they come up with these meanings? And how the crystals actually work? Keep reading to find out:

• The Science Behind Crystals – How They Affect Us
• Crystals and Your Chakras
• Our Crystal Shop - Our Fave High-Vibe Crystals for Chakra Balancing
• Crystal-Infused ĀTHR Beauty Products

Sephora is refining what clean means to them by expanding their no-no list to 50 ingredients that all ‘Clean at Sephora’ products must be formulated without! Keep reading to find out:

• What's On The Banned List?
• How Did This All Came About?
• Will Clean Beauty Keep Growing At Sephora?
• What Does 'Clean' Beauty Really Mean? Our Stance.
• What's Next?

We get asked about mica a lot and we're so thankful that brands, consumers, and the industry are starting to ask these questions. Change can only begin when these issues are brought out of the darkness.

In this blog, we'll chat about:

• What Mica Is + How It's Used In Cosmetics
• Child Labor In Mica Mining
• Our Stance On Mica
• Natural Vs Synthetic Mica
• What You Can Do To Support This Issue

We use a combination of natural and synthetic mica. When we use natural mica, we source only from suppliers in the US or Malaysia. These areas have (and enforce) ethical labor standards which prevent the use of child labor. We avoid all mica from India or Madagascar where labor standards are unregulated and child labor is rampant.

Natural is good, synthetics are evil. Sound familiar? While we are all about non-toxic, organic, sustainable clean beauty, sometimes natural is not the best option.

Keep reading for:

• Synthetic vs Natural: What do these terms even mean?
• Does Natural = Non-Toxic?
• The Synthetics We Use & Why - Our Vetting Process.

With all the buzz around vegan cosmetics, it may seem like all your fave makeup items are probably vegan. Because really, what animal product could you possibly need in your eyeshadow? While it’s true, vegan options are growing (by 175% in the last 5 years according to GNPD), the truth is, animal by-products are still very common in cosmetics.

Keep reading for:

• The top 7 non-vegan ingredients you may find in your average eyeshadow, plus
• Vegan alternatives that serve the same purpose + what we use.
• How to tell if a product is vegan.
• Why companies are still using non-vegan ingredients.
• What you can do to help the cause.